About us
We believe that for most people a pet is like a member of the family. As such pet owners want to show their uncompromising love and care by providing only the best. Based on this belief we have created a range of fine foods with natural herbal boosting effects.
We want to be the authority in natural pet foods. We feel it is our responsibility to move the pet food industry in a healthier and more transparent direction. It’s not just about selling products. it’s about providing people with a brand they can trust and be inspired by.